SEO that happens every week instead of being discussed every quarter
You pay monthly for a report you cannot judge, or you do nothing and stay invisible. Both feel wrong, and that is because SEO is sold as an opinion while it is largely measurement work.
The old world
A report is not a result
The monthly report shows graphs pointing upwards and words you do not know. What was actually improved on your site that month is rarely in it, and if you ask you get an answer you have to accept. You cannot judge what you are buying — and both parties know it.
Meanwhile there are broken links in your shop, hundreds of products have no description, your most important page loads slowly because of four-megabyte photos, and half your catalogue is not in Google's index. Those are not opinions. They are numbers, and every one of them can be fixed.
Example: an SEO retainer
- Monthly fee at an agency
- € 500 – € 1,500
- Per year
- € 6,000 – € 18,000
- Of which spent on reporting and meetings
- a third to a half
- Paid for explanation instead of work
- € 2,000 – € 9,000 per year
Example amounts. What you pay now and what you get for it, we put side by side with your own invoices and reports.
The turn
Most of SEO is maintenance, and maintenance can be automated
There are two kinds of SEO work. The first is judgement: what do you want to be found for, what story do you tell, what is your position. That stays human work and we do it together. The second is checking work, and that is exactly what an agent does tirelessly and without error — every week, across your whole site.
- Every week The whole site walked through: broken links, missing titles, duplicate texts, pages that are not in the index.
- On every change New product without a description or without alt text? That is flagged before it goes live, not three months later.
- Continuously Speed and image formats watched. A four-megabyte photo costs you visitors, and nobody sees it until somebody measures.
- Monthly One overview in plain language: what was repaired, what was written, and where you have to make a choice.
On top of that comes something most agencies do not do yet: being found by AI. More and more people put their question to a language model instead of a search engine. That asks for different things — clear structure, machine-readable data, and a file explaining what your company does. This site has that, and it took an afternoon.
An agency sells you a position it cannot guarantee. We repair what is demonstrably broken and write what is demonstrably missing — and show you what changed.
What we do not promise is a place in the top three. Nobody can, and whoever does promise it is selling you something other than what they deliver. What we can do: get your site technically in order, get your texts in order, and keep it that way.
What we did on our own floor
A site that was too slow, and a shop that was half invisible
Two examples from our own work, with the numbers attached.
- Measured Over three thousand product photos, 538 megabytes together. The heaviest part of the site, and present on every page.
- Converted All converted to a modern image format: 157 megabytes, a saving of 71 per cent. Visible in the load time, invisible in the quality.
- Checked In the search console: sixty pages crawled but not indexed, forty-nine links to nothing, and two pages the search engine was not allowed to see.
- Repaired Broken links removed, blocks lifted, and the pages that had no text of their own finally written.
- Watched Since then it is checked again weekly, so it does not quietly come back with the next import.
None of these things is complicated. They are only left undone because nobody is looking.
Why better, not just cheaper
What a monthly report does not fix
A report describes the situation. An agent changes it. That is the whole difference: the work an agency writes down as a finding is simply the next task for an agent.
- The whole site, every weekNot a sample of twenty pages, but everything. At thousands of products a sample is meaningless.
- Missing texts get writtenProducts without a description get one, in your own voice, and you approve before anything goes live.
- Speed as a standing itemImage formats, load times and unnecessary scripts are watched. Slow pages cost visitors before they have seen what you sell.
- Findable by AI tooMachine-readable data and a description for language models. Anyone who wants to be found where people will soon be searching has to set that up today.
- You see the differenceEvery month a list of what actually changed on your site — not a graph, but actions.
The new world
What changes about your findability
Your site is technically in order and stays that way, including after you added a hundred products. What breaks is found before a customer hits it, and what is missing gets filled in rather than noted.
What you do not get is a promise about positions. What you do get is the certainty that you are no longer losing on things that were simply wrong — and for most businesses that is the biggest gain available.
Not better reported. Better made.
Getting started
What you have to do yourself
Give us access to your site and your search console, and have one conversation about what you want to be found for. We measure first and show exactly what is broken or empty right now — that conversation costs you nothing and produces a list you could also use without us.
Frequently asked questions about SEO and SEO automation
Can you guarantee I will rank first?
No, and nobody can. Whoever promises it is selling you something other than what they deliver. What we can guarantee is that we show what was repaired and written, and that you can check it yourself.
How long before I notice anything?
Technical repairs often work through within weeks; new texts and new pages need months. Anyone claiming otherwise either got lucky or has something to sell.
Does the agent write my texts?
It writes the texts that are not there — product descriptions, category texts, missing titles — and you approve them. Your story, your voice and your choices stay yours; it fills the gaps, it does not invent your company.
What does being found by AI mean?
More and more people put their question to a language model instead of a search engine. Those models read your site differently: they want structure and machine-readable data. Setting that up costs little and there is barely any competition yet.
What does SEO automation cost?
That depends on the size of your site and how much is currently wrong. We deliberately have no standard price list. We start by measuring, and if that measurement shows there is little to gain, we say so.